Take a look at our Top 10 most requested items! Click the image to access, or reach out to [email protected] for assistance.
Buy Before You Sell Flyer
Purchase – Zero Down Flyer
Community Lending Flyer
Home Loan Do’s and Don’ts Flyer
Refinance Rate Quote Email
One Time Close Flyer
VA Appraisal Update Email
Doctor Loan Program Flyer
Should you pay points? Email
FTHB – Are You Ready to Get Pre-Qualified Flyer
(Automated/Manual)
Check out these ready-to-use email templates available in Total Expert.
Each email is noted as automated or manual, so you can easily decide how and when to deploy them.
Two automated holiday emails are available this month for Mother’s Day and Memorial Day. These are simple, timely touchpoints to help you stay connected with your database in a thoughtful way.
Opt in to have one or both emails sent automatically.
With recent updates to how Fannie Mae evaluates credit risk, this email breaks down what’s changing and what it could mean for buyers.
A great way to keep partners informed and start conversations with clients who may benefit from a fresh look at their qualifications.
Short, practical videos focused on helping you work smarter inside Total Expert.
Did you know you can see real-time updates across your database?
This quick video walks through the Activity Stream in Total Expert so you can track email engagement, unsubscribes, and contact activity all in one place.
Did you know you can opt into ready-made automations without building them yourself?
This short walkthrough highlights the subscription form where you can request activation of pre-built campaigns like holidays, milestones, Customer Intelligence, and more — and we’ll handle the setup for you.
This month’s featured content includes client-facing and realtor-facing tools
you can use for education, outreach, and relationship-building.
These social posts keep you visible as a go-to resource for homebuying questions. Includes a QR code that links directly to your website, making it easy for clients and partners to connect.
These social posts are designed to highlight the value you bring as a lending partner. Great for reinforcing to agents and clients that working with the right lender can make the process smoother from start to finish.
A fun, eye-catching flyer inspired by the classic tear-off style. Gives potential buyers an easy way to grab key details and helps your open house stand out.
Use this flyer to promote a training session with your realtor partners on the FHA Abatement Program. A great way to educate agents on how this program can create upfront savings and improve affordability for their clients.
A customizable flyer designed to promote co-hosted homebuyer events with your realtor partners. Use it to share event details, drive attendance, and position yourself as a resource in your local market.
This flyer outlines available buydown options to help agents better position affordability for their clients. A helpful tool for conversations around monthly payment strategies in a higher rate environment.
April social graphics are now live and ready to post!
Stay ahead of the curve with the latest marketing tools, insights, and resources!
We’re rolling out a new Q2 Total Expert campaign built specifically for your real estate agent partners. This is a 4-email campaign supported by 2 blog posts, designed to give you relevant reasons to stay in touch and add value in the conversations agents are already having right now.
The content focuses on what’s impacting deals in real time, from upcoming student loan changes that could affect buyer qualification to what’s actually helping buyers win in today’s market. It’s built to help you stay in front of your partners with insights they can use, without adding more to your plate.
Keep an eye out for a communication on May 12th with full campaign details and opt-out instructions.
Campaign Timeline:
Please send a high-quality JPG or PNG of your new headshot to [email protected].
We’ll update it across your LO webpage, Total Expert profile, nCino profile, and Experience.com. If needed, we can also update your email signature.
Highlands allows the use of genAI for developing marketing ideas and content.
All materials, AI or not, must be submitted to [email protected] for compliance review before use. If AI-generated files are sent to Marketing for edits, they may need to be rebuilt to meet design standards.
We’re rolling out a new education series focused on your social media marketing. Whether you’re just getting started or want to tighten up what you’re already doing, these quick tips will help you show up more consistently and compliantly.
We launched our Facebook and Instagram Playbooks, and this month we’re continuing the series with a guide focused on LinkedIn.
The guide covers:
LinkedIn is often where real estate agents, builders, and financial professionals go to quickly understand who you are and what you do. A complete profile helps position you as a credible, established professional.